A family of three taking a selfie under the open liftgate of a Ford SUV.

Ford Affinity Programs

Wherever You’re Starting From

We’re here to help you get behind the wheel with confidence and a rebate of up to $1,000. Our four distinct speciality programs are designed to recognize different circumstances, milestones, and needs.

Two cyclists walk their mountain bikes away from their grey Ford Bronco Sport on a forest trail.

Buying your first vehicle can be overwhelming. Let us help make this purchase a smooth experience.

Two people loading a wooden board into the bed of their blue Ford Maverick, parked on a city street.

Buying a vehicle is one of the first big purchases you may make in Canada. Let us help you find one that’s right for you.

A woman leaning over the side of her parked red Ford Maverick, arranging fresh flowers in the truck bed.

With your recent studies behind you, there’s a world of possibilities ahead. Let us help make a new vehicle one of them.

A man seated on a swivel transfer seat lowered from the driver's side of his blue Ford F-150, while a mounted lift arm raises his wheelchair beside the truck bed.

Get behind the wheel and regain your independence. We can help you find a vehicle that’s adapted to your wants and needs.

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Shop with Confidence

Take the next step at your own pace. Learn about the vehicle-buying process, compare financing options, check what you pre-qualify for, and get a clearer picture of what's possible.

  • A woman with a tablet on her lap, browsing the Ford Shopping guide page.

    Find helpful information and resources to make informed decisions and understand what to expect when buying a vehicle.

    Learn More
  • A smiling couple in a dealership, reviewing details together on the man's phone next to a Ford vehicle.

    There's more than one way to get behind the wheel. See how owning versus leasing works, and what it could mean for your monthly payments.

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  • A man showing his excited partner something on his laptop as she leans in over his shoulder.

    Ready to see real numbers? Pre-qualify for financing from home in minutes with no impact to your credit score.

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FAQs

Ford Affinity Programs are programs designed to support eligible customers with purchasing or leasing an eligible new Ford vehicle, including first-time buyers, newcomers to Canada, recent graduates, and customers who require vehicle mobility adaptations. Each program has its own benefits, eligibility requirements and participating vehicles.
Eligibility depends on the specific program. You may qualify if you are a first-time vehicle buyer, a newcomer to Canada, a recent graduate, or a customer requiring eligible mobility-adaptation equipment. Review the individual program details and speak with a Ford Dealer to confirm your eligibility.
Start by reviewing the program that best applies to you, then contact or visit a participating Ford Dealer. Your dealer will help walk you through applicable requirements, documentation you need, confirming your eligibility, and determining whether your selected vehicle qualifies for the program.
No. Eligible vehicles vary by program, model year and program period and are subject to change. Review the applicable program details and contact a Ford Dealer to confirm current vehicle eligibility before purchasing, leasing or ordering a vehicle.
The First-Time Buyer, Newcomer, Graduate, and Mobility programs cannot be combined with one another or with other Targeted Offer Programs but may be combined with select retail offers. See your Ford Dealer for full program details and availability.