Two women sitting inside a Ford vehicle.

First-Time Buyer Program

We’re here to help you buy your first vehicle.

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Designed for First-Time Buyers

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Program Eligibility

If you’ve never bought a vehicle before, Ford Credit wants to make that process as easy as possible.

Now is the time to get you into a Ford vehicle of your own, and our First-Time Buyer Program is here to guide you along the way.


Qualified customers may be eligible for up to $1,000 cash incentive from Ford of Canada. You can always visit your Ford dealer for additional details.

If you don’t meet the eligibility requirements of this particular program review our other special programs for car buyers. 

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Helpful Advice for First-Time Buyers

Here’s what you need to know before purchasing your Ford.

Calculate Payment
Locate a Dealership

List what you want and need.

  • Passenger and cargo capacity
  • Must-have safety features
  • Fuel and kilometre needs
  • Affordable insurance costs
  • Features and technology

Find a price range within your budget.

Now that you have a vehicle in mind, take a look at your household budget to see what you can comfortably afford. This will help you set a realistic price range for your next vehicle.

Get prequalified and then apply for credit.

With your needs and budget established, you can get prequalified to see an estimate of how much you can afford with no impact on your credit score. Then, find the right vehicle and apply for financing with Ford Credit.

Other Special Programs

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Graduate Program

The Graduate Program helps recent grads and post-graduate students find a Ford.

Learn More
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Newcomer Program 

Our Newcomer program helps people new to Canada buy their first vehicle.

Apply Online
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