A 2023 Ford F-150® truck attached to a camper at a campground
Always consult the Owner’s Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear. Ford is committed to the preservation of the environment and treading lightly.

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F-150® MODELS

Man using the liftgate step on a 2023 Ford F-150® XL Super Cab pickup in Atlas Blue at a campground

GET THE PICKUP TRUCK YOU'VE ALWAYS WANTED WITH THE F150

We mould, strengthen and adapt ourselves to fit our lifestyle. The truck you own should do the same. Create the F-150® to fit your needs for work, play — or both.
Always consult the Owner’s Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear. Ford is committed to the preservation of the environment and treading lightly.

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EVERY DETAIL MATTERS

It’s not just one thing that makes a great truck, it’s a combination of features that make your truck great. From powerful engines to smart technology, there’s an F-150® pickup to fit all aspects of your life.
2023 Ford F-150® in Atlas Blue, F-150® PowerBoost™ hybrid in Rapid Red and a F-150® Lightning® in Iced Blue Silver

DISCOVER UNMATCHED PERFORMANCE IN A FULL-SIZE TRUCK

2023 Ford F-150® Platinum in Iconic Silver pulling a boat from a lake

KEEPS ON TOWING. DAY IN, DAY OUT AND DAY OFF.

From the farm to the boat launch, F-150® never rests with reliable strength and capability. Available tow rating of 14,000 lbs. * that allows you to pull heavy loads with ease.
*Max towing on F-150® SuperCab 8' box and SuperCrew® 4x2 with available 3.5L EcoBoost,® Max Trailer Tow Pkg. Not shown. F-150® Platinum SuperCrew 4x4 shown. Class is Full-Size Pickups under 8,500 lbs. GVWR. Max towing varies based on cargo, vehicle configuration, accessories and number of passengers.

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Tractor loading construction materials into the rear tailgate area of a 2023 Ford F-150® at a work site

HAULS THE MOST IN ITS CLASS

You don’t need a scale to see that nothing else measures up. The 2023 F-150® is the undisputed champ of getting things done with best-in-class available payload. *
*Max payload of 3,315 lbs. on F-150® Regular Cab 8'' box 4x2 with available 5.0L V8 engine and Max Trailer Tow and Heavy-Duty Payload Pkgs. Class is Full-Size Pickups under 8,500 lbs. GVWR. Max payload varies and is based on accessories and vehicle configuration. See label on doorjamb for carrying capacity of a specific vehicle.

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2023 Ford F-150® Platinum being driven on an expressway

LESS STOPS MEAN MORE TIME FOR FUN

The less time you spend at a pump the more miles you can drive, which leaves more time for adventures with the family.

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A 2023 Ford F-150® Raptor® R truck in Avalanche Grey being driven down a sloped dirt road kicking up dust

MONSTROUS POWER THAT BEGS TO BE UNLEASHED

No pavement, perfect. No trail, no problem. Untamed terrain for miles, oh yea! The 2023 F-150® Raptor® and Raptor® R pickups fuel the spirit by cranking out loads of adrenaline with grin-inducing horsepower and off-road capability.
U.S. preproduction model with optional equipment shown. Professional driver on a closed course. Always consult the Raptor® supplement to the Owner’s Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear. Ford is committed to the preservation of the environment and treading lightly.

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THE POWER OF CHOICE

There’s one for the working warrior, the long hauler and the fanatic. No matter who you are and what you do with your truck, F-150® doesn’t miss. The new interior means new materials, new appointments and comfort for every occasion. And that goes for the whole lineup. The toughest part? Choosing which one you’re going home with.

FORD F-150® RAPTOR® TRUCKS RUN IN PACKS

No terrain can stand up to the rugged capability of the F-150® Raptor® line of off-road trucks. For the serious off-roader who leaves no path unexplored, Raptor® and Raptor® R trucks deliver excitement and confidence in one aggressive-looking pickup.
U.S. preproduction model with optional equipment shown. Always consult the Raptor® supplement to the Owner’s Manual before off-road driving, know your terrain and trail difficulty, and use appropriate safety gear. Ford is committed to the preservation of the environment and treading lightly.
2023 Ford F-150® Raptor® and Raptor® R trucks parked in the desert

THE ELECTRIC PICKUP TRUCK FOR CHARGED ADVENTURES

This may not be your typical all-electric vehicle, but it is very much a ruggedly capable all-electric Ford F-150® truck. The 2023 F-150® Lightning® excites with nearly instant 775 lb.-ft of torque* presses you to the back of your seat. And when the lights go out at home, its available built-in intelligent backup power automatically begins powering your home when connected to the available 80-amp Ford Charging Station Pro. **

*Based on manufacturer testing using computer engineering simulations. Calculated via peak performance of the electric motor(s) at peak battery power. Your results may vary.

**When home is properly equipped and home transfer switch disconnects the home from the grid.

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2023 Ford F-150® Lightning® pickup in Atlas Blue parked in front of a modern home hooked up to a home charger